Privacy Policy
Longevity Life Advisors Inc. (referred to as "we," "our," or "us").
We are committed to protecting the privacy of your Protected Health Information (PHI) in compliance with the Health Insurance Portability and Accountability Act of 1996 (HIPAA) and its associated regulations. This Privacy Policy explains how we collect, use, disclose, and protect your PHI when you use our membership program products and services, website, and membership platform (collectively, the “Services”).
Longevity Life Advisors partners with Laboratories, Health Advisory Services and other healthcare providers, employers, insurers and other entities to provide services to members who purchase a membership program. We are not an insurance company, and we do not provide insurance products or services. We are a precision multi-omics focused disease intervention company offering membership programs and services.
1. Information We Collect
PERSONAL INFORMATION WE COLLECT
You can generally visit the Site without revealing any personal information about yourself. However, to access the Services we may ask you to provide certain personal information and without providing such personal information, you may be unable to access the Services. The following is a list of information that we may collect from or about you:
● Personally identifying information, including your name and contact information, such as your physical address, e-mail address and phone number
● Electronic signature
● Demographic information, including your gender, date of birth and zip code
● Account information, including your username and password
● Device and/or browser information, including your IP address, operating system, connection speed, bandwidth, browser type, web page requests, cookie information, other hardware and software attributes
● Location information
● Usage activity and viewing preferences
● Photographic or video images submitted for identification purposes, including photographs of your driver’s license or passport
● User information, including information or content you post or submit on the Services
● Transaction history
● For Providers and Health Advisors: your name and contact information
● Payment Information: Includes billing information such as bank account routing info or credit card details used for membership fees or services.
● Other, including information we collect from or about you in other online or offline contexts, including information submitted during use of the Services and interactions with our employees and contractors.
In addition, when you request Services from the Laboratories, Advisors, Practices or Providers through your membership, you may share:
● Personal information: your name and contact information and demographic information
● PHI (Defined below), including medical and family history submitted for genetic testing and counseling purposes, as well as current clinical diagnoses or other reason for visiting a Provider
● Date of visit
● Images or videos you share for counseling purposes
● Communications with the Practice or its Providers
The information you provide to a Laboratory, Practice or Provider through your membership or in connection with the Services may be protected under applicable federal and state laws applicable to health information, including but not limited to the Health Insurance Portability and Accountability Act of 1996, Public Law 104-191, and its implementing regulations, as may be amended from time to time (collectively, “HIPAA”). Longevity Life Advisors partners with Laboratories, Health Advisory Services and other healthcare providers.
To the extent applicable, the Laboratories, Advisors, Practices and Providers will use and disclose information about you that is protected under such privacy laws only as permitted or required by such laws. The Laboratories, Advisors, Practices and Providers each have adopted a Notice of Privacy Practices that describes how they use and disclose PHI. By accessing or using any part of the Service, you are accepting the Notice of Privacy Practices.
If you do not agree with the terms of the Notice of Privacy Practices, you must immediately cease using the Service. If you have any questions about the Laboratories’, Advisors, Providers’ or Practices’ use of your personal information, please contact us at info@longevitylifeadvisors.com or visit the privacy policy section on the website of the applicable Laboratory, Advisor, Provider or Practice which include but are not limited to: Labcorp; Helix; Cancer Commons or Cancer Help Desk. You understand and agree that we are not involved in and have no control over how such Laboratories, Advisors, Providers and Practices use your personal information and PHI and therefore, you hereby understand and agree that we will have no liability, and we hereby disclaim all liability arising out of or in connection with, a breach by such third party of the terms of the Notice of Privacy Practices.
We will not use or disclose PHI or other information about you that is protected under health information privacy laws except as specifically authorized by you, but we may combine the personal information you share with us through the Services with other information we collect from or about you, both online and offline. We also may combine personal information with records provided by third parties. We use this consolidated information to help us better design our Services, including the selection of Services, to communicate information to you, to enhance our marketing and research activities, and to facilitate other business functions. We also may de-identify PHI, and use such de-identified data for research or marketing purposes, or any other purpose not prohibited by law.
We may collect information directly from you when you visit the Site, access or use the Services or when you register an account with us. We may also collect information when you access a Service available through our Site, submit information to use through a survey, communicate with us or post or submit content on the Site or in connection with the Services.
In addition to the information we collect directly from you, with your authorization by using our Services, we also may collect information from the Laboratories, the Advisors, Practice and/or Providers who provide genetic testing and counseling Services to you. This information may include, but is not limited to, family medical history, genetic testing results, medical records, genetic counseling records, treatment plans, claims data, and clinical trial participation records. We also may receive information from the insurance carriers whose policies pay for your testing and care, and third-party administrators, which may include insurance policy and other coverage information.
Some of the electronic information we collect depends on the settings on your web browser or mobile device. Please check your web browser or mobile device if you want to learn what information your browser or mobile device sends or how to change your settings. In addition to the information sent by your web browser or mobile device, as you navigate through a website or mobile app, certain information can be passively collected (that is, gathered without you actively providing the information) using various technologies and means, such as navigational data collection.
Like most website operators, we use cookies and similar technologies, local shared objects (or any other successor tracker technology), Software Development Kits, and pixel tags that automatically receive and track certain data about how you and other visitors interact with our Services, preferences expressed, and settings chosen. For example, we may collect information about the technology you use (such as your browser, type of computer, operating systems, mobile device and network used, and Internet service providers) and server log data (such as access dates and times, online features or pages viewed, system activity, and the third-party site or service you were using before interacting with our Services).
2. How We Use Your Information
We use your PHI for the following purposes, in compliance with HIPAA:
- Membership Program Products and Services: To provide DNA heritable genomic screen testing and precision health services, and other membership-related wellness value-added services.
- Payment: To process payments for membership fees and services
- Membership Program Operations: To conduct internal operations such as data analysis, customer support, and quality improvement.
- Legal and Regulatory Compliance: To comply with federal and state laws, regulations, or as required by legal processes.
-Bulk or consolidated population specific data which is not personally identifiable for individuals may be used for research, disease intervention, and commercial purposes.
3. Information Sharing and Disclosure
We may only disclose your PHI under the following circumstances:
- With Your Authorization: We will only share your PHI if you give us explicit written authorization, except as otherwise permitted or required by law.
- Without Authorization (Permitted by HIPAA): We may disclose PHI without your authorization in certain situations such as:
- For disease intervention and treatment purposes with healthcare providers.
- For payment purposes with insurers or payment processors.
- For healthcare operations, such as quality assessment or care coordination.
- For legal and regulatory purposes, such as to comply with court orders, subpoenas, or law enforcement requests.
PHI gathered through our membership service will not be shared with insurance companies to be used for the underwriting of life, health or other insurance policies without the express written consent of the member.
We will not sell or rent your PHI to third parties under any circumstances.
We will not commercialize your individual PHI without your consent.
4. Data Security
We implement administrative, physical, and technical safeguards to protect your PHI from unauthorized access, use, or disclosure, in compliance with HIPAA's Security Rule. These safeguards include:
- Encryption of sensitive data.- Regular monitoring and auditing of access to PHI.
- Secure storage and disposal of records.
- Employee training on HIPAA compliance.
5. Your HIPAA Rights
Under HIPAA, you have the following rights regarding your PHI:
- Access: You have the right to access and receive a copy of your PHI, subject to certain exceptions.
- Amendment: You have the right to request corrections to your PHI if it is inaccurate or incomplete.
- Accounting of Disclosures: You have the right to request a list of the disclosures of your PHI made by us, except for those made for treatment, payment, healthcare operations, or as otherwise allowed by law.
- Restrictions: You have the right to request restrictions on the use or disclosure of your PHI, although we are not required to agree to all requested restrictions.
- Confidential Communication: You may request that we communicate with you in a certain way or at a specific location to protect your privacy.
- Breach Notification: You have the right to be notified if there is a breach of your unsecured PHI.
6. Cookies and Tracking Technologies
If we collect any non-health information using cookies or other tracking technologies for analytics or marketing purposes, this will be done in compliance with HIPAA and relevant privacy laws, ensuring that PHI is not compromised.
7. Changes to this Policy
We may update this Privacy Policy from time to time in compliance with changes to HIPAA or other applicable laws. Any updates will be posted on this page with a revised "Effective Date."
8. Contact Information
If you have questions or concerns about this Privacy Policy, your rights, or our handling of your PHI, please contact us at:
Longevity Life Advisors Inc.
8710 Bash Street, PO Box 50915, Indianapolis, IN 46256
info@longevitylifeadvisors.com
www.longevitylifeadvisors.com
You also have the right to file a complaint with the U.S. Department of Health and Human Services if you believe your rights under HIPAA have been violated.
HIPAA-Compliant Privacy Policy
Longevity Life Advisors Inc.
2024-2025